The Europcar Group in the UK has confirmed its commitment to offering customers more choice by increasing its range of green vehicles. The managing-director of the UK branch explained the car hire firm had already bought into e-vehicle businesses and added energy-saving vehicles to its fleet.
Commenting on the government’s Go Ultra Low initiative in eight of the country’s cities, Ken McCall noted that the challenge was to move electric vehicle usage from just a select few to mainstream acceptance. He added that Europcar’s electric and hybrid vehicles would allow hirers to try before they bought.
Europcar UK has already set a target date of 2020 for its fleet of vehicles to be five per cent electric. The firm’s buyers have been collaborating with manufacturers to ensure the target becomes a reality and customers will have a full range of hybrid and electric vehicles to choose from and also the means of recharging batteries.
The company’s mobility research division, Europcar Lab, bought controlling shares in E-Car Club last year. The club was the first pay-per-use provider of electric vehicles. Europcar said customers could now hire cars and vans for periods of one hour. E-Car Club is fast evolving into a preferred supplier for short-term rentals and counts educational establishments and local councils among its patrons.
During the course of 2015, Europcar launched electric vehicle rentals in London and Birmingham. Other major Europcar depots and service centres have been equipped with charge-points so that hirers can travel farther afield and are not just limited to the locality of the original pick-up.