The Hertz Corporation announced last week that it’s now the first car hire company in the US to buy vehicles from Porsche. The group is also going to be the first major rental provider in the country to rent Porsche sport vehicles. This is being made possible through the company’s relationship with Porsche Cars North America and Porsche Motorsports North America. The partnership will allow Hertz customers in select markets to rent a limited number of Porsche Panamera sport sedans as part of its Hertz Prestige Collection. This collection is a line of high-end vehicles that aims to transform ordinary leisure or business trips into amazing journeys.
Hertz was recently voted in the Zagat 2012/13 US Car Rental Survey as Top-Rated for Vehicles. The Panamera sports sedan from Porsche will provide another exclusive hire option for consumers who want an unforgettable travel experience, as it offers sports technology for four – including everyday practicality and comfort without compromise. The vehicle has a manufacture’s suggested retail price of $75,850. Customers in select markets in Nevada, California and Florida will be able to experience the remarkable car with rates that start from $250 for a weekend day hire.
The Hertz Corporation chairman and chief executive Mark P. Frissora says the company revolutionised the industry when they introduced cars of certain makes and models that could be reserved through their Prestige Collection. Now they are thrilled to be the first major car hire firm in the US to rent out Porsche sports cars. With the introduction of Porsches in the US rental industry, they are setting the bar in offering top-performing luxury vehicles. They are confident the Panamera will deliver a unique driving experience to consumers who are passionate about high-end performing cars, he added.
Along with the introduction of the Porsche Panamera, Hertz and Porsche Motorsport North America have agreed the car hire provider will be named the official sponsor of the 2012 Porsche IMSA GT3 Cup Challenge by Yokohama. They have also decided Hertz will be a sponsor of the 2012 JDX Racing Team. This will see the rental company integrated into the GT3 Cup Challenge – being prominently displayed on all the vehicles. The 2012 JDX Racing Porsche GTC vehicle will be competing throughout the year in the American Le Mans Series.
Hertz operates one of the youngest and most diverse fleets in the car rental industry. The company is dedicated to delivering the most technologically innovative products and services available. The rental provider pioneered vehicle specific reservation capabilities with its collections and has the biggest fleet in the industry for vehicle makes and models that can be reserved.
The company’s products and services include: Acceler-Rental ExpressRent Interactive Kiosks, which allow consumers to hire vehicles with or without a reservation through a face-to-face video kiosk; Choose Control Gold Choice, which gives Gold loyalty members the power to keep the vehicle they reserved or choose a different one from the Gold Choice area; Carfirmations, a mobile SMS text/email service that confirms reservations made by Gold members and advises them about their vehicle and location before they arrive at a Hertz location; and Zap Technology e-Return, which sends customers receipts by email to ensure the fastest car hire drop off ever.
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