Hertz International recently announced that its re-marketing division is now an official sponsor of Murphy Prototypes. According to reports, this new sponsorship is going to last throughout the 2014 Le Mans 24 Hours Race and the 2014 European Le Mans Series. This was a huge announcement for both Murphy Prototypes and Hertz.
As a result of this new partnership, the Murphy Prototypes’ LMP2 Nissan Oreca 03 will bear the logo of Hertz Car Sales on the back. The Hertz logo will also appear on the suits that the team wears and the team’s truck with all of the other sponsors of this group.
The good news of this sponsorship does not end there for Hertz. As a result of the partnership, the car sales division will be talked about in the media and at many corporate hospitality locations all across Europe. Hertz mentioned that it will also be supporting the Murphy Prototypes team on its official Facebook page. Any Hertz users who wish to support the Murphy Prototypes team are invited to join the Hertz team on its Facebook page to discuss it. Discussions can also be posted on Twitter using #HertzAlsoSellsCars and #HertzRacing.
The vice president of re-marketing used cars at Hertz Car Sales, Rui Ferreira, said that there are a ton of people who still do not realize that Hertz sells used cars. Not only does Hertz offer its used rental cars for purchase, but it is still one of the largest car hire providers in the entire world.
Ferreira added that Hertz Car Sales has thousands of cars to sell that have all been well-maintained. Thanks to the fact that users can rent the cars before they buy, consumers are getting an extended test drive. Users who are interested in this should check out the Rent2Buy program offered by Hertz. This allows customers to rent a car, and if they want to buy it, the rent money is put toward the purchase of the car.
For Hertz Car Sales, this new partnership is a great way for it to get the word out about its car sales program. The Rent2Buy program has proven very successful for the company, but it is still not as well-known as the company would like. Sure, Hertz is already well-known as a car hire company, but it also wants to be known as a provider of used cars for people who are looking to buy.
The lineup for the Murphy Prototypes at this years 2014 Series include a number of outstanding drivers. This includes The GP2 Driver Nathanael Berthon, Formula 1 test driver Rodolfo Gonzalez and Formula One driver Karun Chandhok.