A survey by website Hotel.info has found that hotels in London are the worst in the UK, taking tenth place for satisfaction. The poll of over 10,000 guests indicates that travellers would welcome some improvement as the British capital is prepares to host the 2012 Olympic Games, which is expected to bring a surge in visitors.
In the Hotel.info survey, hotels throughout the country were rated based on value for money, room quality, food quality, cleanliness, noise and friendliness of staff. London only scored a 6.58 out of ten, while Sheffield scored a 7.6 out of ten and was found to have the happiest guests in Britain. Interestingly, Sheffield was rated better than more popular destinations like New York (6.77), Paris (6.73), Beijing and Dubai. The second best British city for hotels is Liverpool, with a score of 7.54; and Leeds was close behind in third. Edinburgh scored 7.21 out of ten to take fourth place, and Glasgow scored 7.05 to take fifth.
According to the Hotel.info poll, other capital cities across Europe had better ratings than London, which didn’t even make it into the top 20 list of best hotel cities around the world – being beat out by Paris and New York. It was beat by Madrid, Prague, Tallinn, Berlin, Bratislava, Riga, and others as well. For the second year in a row, hotels in Warsaw were the best of them all, scoring a 7.9 out of ten. The second and third top rated cities for hotels were Tokyo, at 7.65, and Helsinki, at 7.64. Other top 20 cities include Rome (6.91) and Amsterdam (6.8).
Hotel.info was founded in 2001 and is now one of the world’s leading online hotel reservation services with over 470 staff. Private and business clients can book hotels in every category fast and free of charge at special rates that are updated daily – with over 210,000 hotels in its network.
This survey follows TripAdvisor revealing last month that its thousands of reviewers have rated British hotels an average of 4.09 out of five. The rating is just above the worldwide average and has risen from a 3.48 in 2004. A Telegraph Travel poll also showed that 64% of its readers believe UK hotels have improved over the last ten years. However, they consider there to be room for improvement, with over one-fifth saying British hotels were the worst.
Meanwhile, a JacTravel survey suggested earlier this month that London hotels are facing a huge profit loss due to one-third of the capital’s rooms remaining unsold for the summer. Hotel bookings in the city for July and August are down 35% and 30% respectively, compared to 2011. Room rates have increased from an average £80-£120 to £200-£415 per night at four-star hotels. Hotels.com revealed even that prices in the capital had risen 104% for the summer.
The UK government was hoping that the Games would give the economy a boost, but tens of thousands of tourists are avoiding the period due to higher prices, increased security and congestion. JacTravel chief executive Mario Bodini said that Games expectations were overly optimistic. The Olympics is great for the country, but what travellers want are sensible hotel prices and assurance that things will return to normal quickly.
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