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Plans for £13 million Robin Hood tourist attraction

Illustration of Discover Robin Hood tourist attractionNottinghamshire County Council officials have revealed plans for a £13 million Robin Hood tourist attraction to be developed in Sherwood Forest. The site would cover 40 acres and be called “Discover Robin Hood”. The themed attraction would feature an archery range, jousting field and medieval-style castle. If the plans are approved, it could open in the spring of 2015.

In an impression of the Robin Hood attraction, an artist shows off a medieval King John’s Castle made from wood and stone in the local area, as well as dungeons for visitors to explore. The site would feature a host of outdoor and indoor displays, an open-air theatre to bring Robin Hood and his men to life, and street performers. Visitors could also try out activities like shooting arrows, dress up in armour and participate in wild food cookery demonstrations. Jousting shows, archery contests, costumed medieval theatre and falconry exhibits could be held on a tournament field. And a maze would give visitors the chance to talk with trees.

Nottinghamshire County Council is putting the plans together with the help of Discovery Attractions, which has participated in the development of other attractions like Alton Towers and Madame Tussauds. The proposal is now being submitted for planning permission. The first phase of the plans would see the existing visitor facilities being replaced with a new visitor centre, shop and cafe. The new facilities are projected to open in summer 2014 if the plans are approved, and the Discover Robin Hood site would first be opened to visitors in the spring of 2015.

Nottinghamshire County Council hopes the project would create some 100 jobs and result in a large amount of spending from visitors for the local economy. It’s also hoped the project will generate vital investment to keep Sherwood Forest protected. Newark and Sherwood District Council will be submitted the plans for approval.

Council chairman of the culture committee John Cottee says this will put Robin Hood’s legendary home on the map again. The county council is dedicated to raising the public profile of Sherwood Forest and Robin Hood locally, across the country and around the world. At the same time, they aim to protect the ancient forest for future generations.

Cottee added that this thrilling venture will create and sustain jobs for people in Nottinghamshire as well. They hope to educate and excite visitors from across the globe and are delighted to work with Discovery Attractions for the construction of a world-class attraction that will befit their legendary hero and his home.

Discovery Attractions marketing director Rob Gray said that Robin Hood is a worldwide brand that deserves celebration, and there’s no better place to do this than Sherwood Forest, the hero’s spiritual home. Discover Robin Hood will be the first of several world-class visitor attractions from the company – all of which will be based on the rich heritage of legends and myths in Britain.

Gray added that this will bring the story of Robin Hood to life in a way that’s educational and entertaining for both children and adults. They are very pleased to be working with Experience Nottinghamshire and Nottinghamshire County Council to develop and run this iconic property. This will provide a real focus and “wow” factor for leisure and tourism in the area.



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